2 minutes

What is the GOTS Certification – Protecting Health and Supporting Business

31 August 2025
Nina Idzik

Tampons and pads are products women use throughout most of their lives. Purchasing decisions are usually quick – based on price, brand, or habit. Yet, we rarely stop to ask what these products are truly made of and how they affect women’s health, the environment, and the responsibility of the brands that produce them.This is where the GOTS (Global Organic Textile Standard) certification comes in.

What is GOTS Certification?

The Global Organic Textile Standard (GOTS) is the world’s leading certification for organic cotton and textiles, considered the most rigorous international standard. It covers the entire production process: from cultivation, spinning, and dyeing to the final product.

When applied to hygiene products like tampons and pads, GOTS ensures that they are:

  • safe for the body and environmentally friendly,
  • free from pesticides and GMOs in cotton cultivation,
  • manufactured without harmful chemicals or chlorine,
  • produced under ethical working conditions across the supply chain.

GOTS and Women’s Health: Safety First

Tampons and pads are in direct contact with the most sensitive parts of the body. Skin and mucous membranes in these areas absorb substances much faster than the skin on hands or face.

That’s why it is crucial that menstrual products are free from toxins and chemicals. GOTS certification guarantees that products are safe, hypoallergenic, and made from natural fibers – giving women peace of mind.

The Planet: Ecology in Everyday Hygiene

Conventional cotton production involves massive pesticide use, high water consumption, and waste that takes hundreds of years to decompose.

Certified organic cotton under GOTS standards helps to:

  • protect soil and biodiversity,
  • support farmers’ health,
  • reduce water usage,
  • create biodegradable products.

Choosing hygiene products with GOTS certification means making a real contribution to reducing environmental impact.

GOTS in Business: Trust and Competitive Advantage

Competitive Edge in the Market

Brands that adopt GOTS in their hygiene products gain a strong competitive advantage. Certification proves genuine commitment to quality, women’s health, and sustainability – a clear differentiator in sales.

Stronger Responsible Brand Image

GOTS supports transparent and ethical brand communication. Consumers are increasingly drawn to companies that care about both people and the planet. Certification builds the reputation of a truly responsible market leader.

Customer Loyalty

Conscious consumers seek products free from toxins and aligned with fair trade principles. GOTS provides assurance, encouraging long-term loyalty and trust toward the brand.

Easier Access to Global Markets

As a globally recognized certification, GOTS opens doors to major retailers, international partners, and export opportunities, where certification is often a key requirement.

In short, GOTS is an investment that pays back in women’s health, environmental protection, and business growth.

Key Takeaways

The GOTS certification in hygiene products is more than just a label. It’s a guarantee of safety, environmental care, and responsible business.

When a woman chooses GOTS-certified tampons or pads, she knows that her health and comfort come first – while supporting brands that act ethically and sustainably.

If you want to build a truly responsible business, let’s connect – together we can look at your company holistically and create real impact.

Nina Idzik

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